Google Shopping

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Google Shopping, also previously known as Google Product Search or Google Products, is a Google service that allows users to search for products on online shopping websites and compare prices between different vendors.

In order to use it, you need to have a Google AdWords account to run your shopping campaigns and a Google Merchant Center to keep your so called ‘product feed’. Then you can effectively use this Google service to reach more customers with your products be it clothing, toys or office supplies.

About Google Shopping connector

This is’s own private connector to work with all other connectors in your integration workflows and it was developed specifically for the platform. It is delivered with the platform by default.

Google Shopping connector is still under development, this is why it currently supports only the action functionality, which means that you can use it to execute a certain event. For example, you can create a new product, modify an existing one, or you can update a price and an inventory of product.

Due to the fact that it is under the proprietary license, you cannot change or extend this connector yourself. If you have any questions, you’re welcome to contact our pre-sales team at ps[at]

PLEASE NOTE: You need to be registered on the integration platform in order to use this connector. You can sign up for a trial period here.