Telecommunication Industry

Today’s telecoms core market has matured enough to become an increasingly competitive space for CSPs. Finding new revenue streams is imperative for telco providers to survive in this space.

elastic.io can enable CSPs creation of new business models around:

• Marketplaces like AppDirect
• Bundling of core systems and services with new applications like Office 365, Broadsoft, and many others
• Adding the IoT and/or M2M technology to the telecom product portfolio
• Improving customer engagement strategies

Most telecoms providers understand that their ability to innovate quickly is decisive for the sustained success of their business. CSPs can use the white-label version of elastic.io iPaaS or embed it directly into their products via elastic.io API, and connect new applications to the existing IT estate within days and not weeks.

As a result, CSPs can better use their OSS/BSS and free up IT resources for pursuing of innovation such as developing own SaaS products like UCaaS or CCaaS, instead of fixing interaction issues between systems.

Today, the number of touchpoints with the customer has increased significantly, which makes ensuring a consistent omnichannel customer experience for CSPs a challenge that they have to address promptly.

By enabling CSPs to easily connect marketplaces like AppDirect with e.g. CRM systems like Salesforce, elastic.io iPaaS helps telecoms optimise their own internal BSS systems, as a result improving their partner and customer engagement strategies.

With the telecoms application ecosystem growing exponentially due to new requirements, new partnerships, and acquisitions, ensuring continuous and reliable data exchange is becoming increasingly time- and resources-consuming.

elastic.io iPaaS is built in accordance with the best-practice approach for integration automation and standardisation. Every element created on the elastic.io platform is 100 percent reusable in any number of further integration projects, while the centralised monitoring and logging systems allow to handle possible errors timely.